Prologue Journal

Lululemon’s Secret Power: Even Mom Can’t Make it Uncool

• prologu5
• 09/24/202309/24/2023

Wall Street Journal

How the maker of workout gear built a multigenerational following.

https://www.wsj.com/articles/lululemons-secret-power-even-mom-cant-make-it-uncool-faeb71b2