Get ready for toy mania at Hong Kong Toys and Games Fair
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Global buyers are eagerly awaiting the upcoming three trade shows, where over 2,600 exhibitors will showcase their latest offerings. The fairs will be held from January 8-11 at the Hong Kong Convention and Exhibition Centre, promising a diverse range of products, anything from baby and toddler toys to STEM games that inspire creativity or collectible toys for the young at heart.
This year’s toy fair is even more special as it celebrates the 50th edition of the Hong Kong Toys & Games Fair. It further includes the 15th Hong Kong Baby Products Fair and the 22nd Hong Kong International Stationery & School Supplies Fair.
Exhibitors gear up with high expectations and strategic marketing
In the run-up to the exciting event, exhibitors are gearing up for this year’s toy fair with high expectations. They anticipate meeting a diverse range of buyers, including those from emerging Asian markets.
Caleb Share, director of Asaph Global (Booth No.: 1C-D40), will be showcasing CALAFANT at the event. CALAFANT is a German-designed DIY toy brand that promotes children’s creativity and encourages families to play together. The components of CALAFANT toys are made from recyclable art paper, allowing children to design and build their own castles or houses.
“We’re excited to attend this B2B exhibition for the first time since a few years ago. One of our focuses is on exploring emerging markets in Asia, such as the Middle East and Southeast Asia,” Share said.
Aric Chui, from Powell Plastic & Metal Factory (Booth No.: 3F-D25), will be promoting their line of baby products…