• 11/30/2024

Can Southwest Airlines Find Its Way Again?

Wall Street Journal

Elliott’s activist push is a make-it-or-break it moment for the historic budget airline, which is in need of modernization. But its unique corporate culture is an intangible value that escapes cold financial calculation.

https://www.wsj.com/articles/can-southwest-airlines-find-its-way-again-3bb6f8ab