• 11/25/2024

TV’s Annual Upfronts Were Light on Stars, Heavy on Drama (and Not the Scripted Kind)

Wall Street Journal

The television industry’s annual week of showy pitch events for advertisers had a different feel this year.

https://www.wsj.com/articles/tvs-annual-upfronts-were-light-on-stars-heavy-on-drama-and-not-the-scripted-kind-2a58ac60