• 09/21/2024

ASEAN FILM FESTIVAL: An immersive journey into the diverse cinematic tapestry of Southeast Asia

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In a world where cultural exchange and understanding are more important than ever, the creative industry has proven to be a powerful catalyst. From music to movies, these artistic mediums can bridge gaps and bring people together from different cultures and backgrounds. 

Recognising the significance of this, the Hong Kong-ASEAN Foundation is taking an initiative by organising the first-ever ASEAN FILM FESTIVAL in Hong Kong this month. This exciting event promises to showcase the diverse and rich cinematic talents of the ASEAN region, offering a unique opportunity for cross-cultural appreciation and discourse. 

The ASEAN FILM FESTIVAL is supported by the Consulate General offices of ASEAN, Hong Kong government departments and various other industry organisations. It is co-presented by M+ and Asia Society Hong Kong Center, showcasing a collaborative effort to bring a unique cinematic experience to audiences in Hong Kong.

The Consul Generals representing Malaysia, Singapore, Thailand and Vietnam in Hong Kong expressed their belief in the abundant collaboration opportunities between Hong Kong’s creative industries and that of their respective countries. 

Films offer audiences from different countries the opportunity to gain insights into each other’s unique history, cultural background, and values. This promotes cultural awareness and understanding of customs and traditions among people from diverse backgrounds, they said. 

“While the mainland China market is undeniably significant for the Hong Kong film industry, the city should also tap into the potential of ASEAN markets. I believe that actively exploring the ASEAN markets can present invaluable opportunities for Hong Kong movies,” said Pham Binh Dam, Consul General of Vietnam in Hong Kong. 

Pham highlighted the historical influence of Hong Kong’s TV dramas and movies, which have amassed a large audience in Southeast Asian countries. This legacy continues to shape the…

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