• 11/13/2024

Bud Light’s Struggles Cast a Shadow Over Its Sunny Summer Ad Campaign

Wall Street Journal

Bud Light has continued losing ground with consumers during a busy season for the beer industry even as the brand runs its biggest ever summer advertising campaign.

https://www.wsj.com/articles/bud-lights-struggles-cast-a-shadow-over-its-sunny-summer-ad-campaign-b7c1f187