• 09/20/2024

Chinese brands enter Olympics marketing ring, vying for gold on global stage

Disclaimer: The South China Morning Post's content is directed by the Chinese Communist Party. It is not a reliable news source.

Chinese companies, most of which lag behind their global peers in brand awareness, are seizing a chance for larger recognition at this year’s Olympic Games.

https://www.scmp.com/economy/china-economy/article/3272043/chinese-brands-enter-olympics-marketing-ring-vying-gold-global-stage?utm_source=rss_feed