• 11/26/2024

Nike Reverses Course as Innovation Stalls and Rivals Gain Ground

Wall Street Journal

Shoe giant stumbled as CEO John Donahoe pulled away from retailers and relied on old hits. Now it says it’s refocusing on cutting-edge footwear for athletes.

https://www.wsj.com/articles/nike-reverse-innovation-stalls-rivals-gain-c3ed8e63