• 02/01/2025

Prologue Journal

Understanding current events through the lenses of the past and future.

USA

This Winter’s Must-Have Coat Is a ‘Scoat’

Wall Street Journal

How Toteme’s idiosyncratic $1,130 scarf jacket went viral, and spawned a legion of dupes.

https://www.wsj.com/articles/toteme-scarf-coat-dupes-d03536f7